Introduction and Finding Your Passion
A little bit about myself, the course creator and how my own entrepreneurial experiences have inspired this course. Then onto talking about passion and doing what you love!
The importance of planning, your reasons "why" and basics, such as business name and target customer. A planning table is also included, to help layout plans clearly
The importance of being able to promote and sell your idea to others, including an exercise to help boost selling confidence!
A marketing multiple choice quiz, followed by tips on some of the various marketing methods used by companies and a tagline guessing exercise
To Profit or Not to Profit
Learning the basic P&L formula and going through some scenarios to put our knowledge of this formula into practice!
Getting started with what you have and using initiative in order to grow!
Feedback, Setbacks and Rejection
The importance of customer feedback and how to deal with rejection and "failure"
End of Course Quiz and Overview
Rounding up with education appreciation and a quiz to see just how much you've learnt throughout the course!
In the Face of Rejection
Your approach to rejection will be the difference between failure and success
“Since we are human and have feelings and emotions, it is only natural that we will be affected by rejection and “failure”. We all want to be loved, appreciated, wanted, needed and that is the same for anything that we create. `However, the fact is that not everyone will like us and not everyone will need us, or our services, or our products – but someone will! Until we reach that someone, we will be met with many a “no” or a “sorry, not this time” or “sorry, we already have something similar” – this is inevitable. So, now that we know it’s inevitable and we also know that it is likely to get us down, the sensible (in fact smart) thing to do is to ensure that we will always be able to dust ourselves off and continue on our journey to personal success. We can do that by arming ourselves with something that will counteract the very thing that attacks our emotions. “
How do we guard ourselves from the negative effects of failure and rejection?
It is really important to keep a positive mindset when it comes to your goals and the things you want to achieve. If you read the success stories of others, whether they are children, young people or adults, you will find that the great majority of them had many struggles before they had a breakthrough or before they became successful. Knowing that you are not the first and only one to have setbacks, rejections or to have made mistakes is both encouraging and comforting.
Whenever I feel demotivated I look at my dreams and plans. I envision in my mind where I want to be and I also look at pictures of where I want to be! I look at them and say to myself “I might not be there yet, but Im on the way!” This helps me to keep motivated and to keep going.
This is the reason I asked you to write down, draw or use pictures for your “why” in the planning section of this course. You will face moments that may discourage you, but your “why” is what will keep you going!
When I feel negative, I speak positively! I look for motivational stories and quotes – whatever will keep my mind positive so that I can keep fighting towards my goals!
Mindset is very important. Your attitude towards so-called “failure” is what determines your next steps. If you see failure as something negative then it will get you down. Whenever something does not go well for me in business, or in any other area of my life, I may feel disappointed and upset for a moment – this is natural. However, I quickly try to see what I can learn from those moments or situations and how I can better myself going forward. With every mistake, with every mishap, with every ‘no” there is something to be learnt. Successful moments are great confidence boosters, but moments of “failure” and rejection are great teachers! They build character and help us to develop and improve. Don’t allow your opportunity to learn be overshadowed by feelings of disappointment, sadness or shame. Learn and keep moving forward. The fact that you have “failed” or had a delay or setback means that you are trying – so you are already on the right track!
Remember to always have your “why” close-by!